Innovation in Hesperia


Hesperia Hoteles has joined to NH Hoteles Company

NH Hoteles is one of the top 25 chains in the world and one of the main ones in Europe. NH Hoteles operates almost 400 hotels with around 60,000 rooms in 26 countries across Europe, America and Africa.

The Company stands out in quality both as regards to services and facilities, with carefully thought out decoration, intended to please all tastes and making the guest feel comfortable. NH Hoteles establishments are equipped with the most advanced technology to facilitate communication, work and entertainment for its clients. The gastronomy is another priority for hotels in the Chain, offering guest first-rate cuisine. NH Hoteles and well-known chefs such as Paco Roncero have created pioneer spaces within the hotel sector, such as “Estado Puro”.

As a patron of the arts, NH Hoteles feels especially honored to count on the support of Mario Vargas Llosa, recent winner of the Nobel Prize for Literature, in the short story contest named after him.

NH Hoteles is a responsible company in the Tourism industry. The Chain offer hotel services which anticipate present and future needs of both our internal and external stakeholders (Employees, Clients, Shareholders, Suppliers, Environment, etc.), the communities where we operate and future generations with maximum attention to detail and efficient and sustainable solutions.

The Company is listed on the Stock Exchange of Madrid.


easycrit as the tool to manage the innovation process 


easycrit is an indispensable support tool that allows us to manage innovation: from the channelling of the flow of ideas, both external and internal, to the evaluation and tracking of the projects we decide to implement, as well as the prioritisation of ideas and projects as related to corporate objectives.


Hesperia - Hotels





Silvia Zubeldía

Chief Innovation Officer, Marketing & Communication Manager

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